SHOPIFY OMNICHANNEL: PLAN YOUR OWN OMNICHANNEL RETAIL STRATEGY
All businesses need a signature logo; be they online, physical, freelance, small, or enterprise. If you are starting a brand new business or looking to rebrand your existing store, building a striking, yet professional logo can be quite a daunting task. However, the advent of free and straightforward logo generators has made logo building a quick endeavor, especially for those on a budget. This article gives you tips on how best to build your logo and seven of the best free logo builders in the market.
Shopify Omnichannel: Sell Everywhere
If you are looking for one platform that lets you sell your products where your customers are – in-person, online, on social media, and everywhere in-between, look no further – Shopify is a perfect solution for you.
Online store: You can sell your products online by creating your own ecommerce website.
Point of Sale: You can sell your products in-person at pop-ups, retail locations, and more.
Buy Button: With the Shopify Buy Button, you can add ecommerce to any blog or website.
Sales Channels: You can sell on online marketplaces, social media, and more.
This is a great opportunity for you to get your products and your brand in front of more shoppers.
You can build your own online store and bring your products to life. With over 70 themes to choose from, you can build your dream website.
Shopify Point of Sale system allows you to improve your retail experience and elevate your in-person selling. You will be able to offer better shopping experiences, simplify store set up, manage all of your products, inventory, and customers.
By selling your products on social media, you can grow your audience and boost your sales by increasing awareness on Facebook, Instagram, and other social media networks.
By selling your products on online marketplaces, you will be able to expand your reach and your business when you tap into the customer bases like eBay or Amazon.
Explore how Shopify can help you do more with your business – regardless of the type of products you sell.
Omnichannel Retail Strategy: What Is It and Why You Should Create One
An omnichannel retail strategy is a concept used by marketers, sales persons, and business owners. This concept provides customers with a fully-integrated experience by uniting user experiences from physical stores to mobile-browsing.
Omnichannel retail focuses on customer interactions and their experience of your brand.
When it comes to creating an omnichannel retail strategy, you should ask yourself these three questions:
Can my customers browse a product in the brick-and-mortar store, scan it with an app, and add to their shopping bag to purchase later at home?
Can my customers browse the online store for new products, explore new items on Instagram, Facebook or Pinterest and then get a coupon to redeem?
Does my data include in-store purchases so that customers get notifications when similar products are released?